5 Tips to Create an Irresistible Email Subject Line

5 Tips to Create an Irresistible Email Subject Line

The hard truth: if your email subject line is no good, your email won’t get opened and you’ve wasted your time. If you can’t get your subscribers to open your emails, it doesn’t matter how good the actual email is! It’s easy to spend a lot of time crafting...
Email Delivery Rates – 3 Tips to Hit 100%

Email Delivery Rates – 3 Tips to Hit 100%

Your email delivery rate is one of the most important numbers in your email marketing toolbox. It doesn’t make sense to send emails that no one is getting, after all! If those emails land in your subscribers’ spam folders, you don’t have a chance to make a...
Facebook Ads In Mailchimp!

Facebook Ads In Mailchimp!

I just saw this announcement, and it was a stop the presses! moment for me. You can now build your Facebook Ads right inside MailChimp. Now, if you’ve known me for any length of time at all, you’ll know that I’m a MailChimp Monkey. You want it to do...
A Facebook Group – How and Why

A Facebook Group – How and Why

If you don’t have a Facebook Group yet yourself, you’re probably a member of one (or more). Why? 6 months ago, every Facebook Page post was seen by 100 people. 3 months ago it was 50. Now it’s what, 6? Have You Started A Facebook Group? Groups offer...