Now that you have your big quiz idea in place, you’re ready to launch it and start capturing leads. So, now we have to figure out which quiz tool or platform best suits your needs (and budget). Whenever you choose a platform for your business, you must consider the...
Segmenting your list has a wide variety of benefits for your business. From the customer’s perspective, you’re seen as caring more about their wants and needs, while from a business perspective you’ll have better information about your ideal clients...
Of course, there are many quiz types and styles of quizzes, so you have to pick the type and style of quiz that is right and works for your unique brand. You can also test out a few, you don’t have to be married to one style of quiz for the life of your business....
To multiply your email marketing ROI you need to send targeted info to subscribers based on their behaviors. The best way to do that is email segmentation. According to the Direct Marketing Association, almost 80 percent of return on investment comes from, “segmented,...
Choosing a quiz name is vital to the success of your quiz, just like the subject line in an email or the title of a blog post. Without an engaging and exciting quiz name, few will take the time to click through it. So, how do you create an exciting name? Choose Your...
