Email Frequency – When Should You Email?

Email Frequency – When Should You Email?

Wouldn’t it be easy if there was a number or a schedule you could follow for your email frequency? While it would be great if there were research which suggested that mailing exactly every five days gets you the best results every time, there is no such thing. And...
5 Tips to Create an Irresistible Email Subject Line

5 Tips to Create an Irresistible Email Subject Line

The hard truth: if your email subject line is no good, your email won’t get opened and you’ve wasted your time. If you can’t get your subscribers to open your emails, it doesn’t matter how good the actual email is! It’s easy to spend a lot of time crafting...
A Facebook Group – How and Why

A Facebook Group – How and Why

If you don’t have a Facebook Group yet yourself, you’re probably a member of one (or more). Why? 6 months ago, every Facebook Page post was seen by 100 people. 3 months ago it was 50. Now it’s what, 6? Have You Started A Facebook Group? Groups offer...